If you’re in the market for creating advanced health supplements, then you’ll know that one of the most critical factors your health-conscious and diet-savvy customers want to improve is their ability to relax, switch off and get a decent night’s sleep. Sleep quality and stress levels affect all aspects of health from immune health to weight loss to even muscle growth. So caring for mental well-being should be a top priority for your customers.
Many people consciously look after their physical health by supplementing their diet and trying to get enough exercise. But these same people could well be at a loss when it comes to supplementing their emotional and mental health, as well as getting quality sleep.
Particularly, stress and sleep problems score highly on our lists of concerns, with 40 million US adults being affected by stress and 50-70 million suffering from improper sleep.
We know that we should look after our mental health by taking regular exercise, doing things that we enjoy, practicing mindfulness, and eating well. But when life is hectic, well, it just gets in the way. Work and family commitments, to start, and in normal times juggling a social life with going to the gym and worries about finances, health, relationships, elderly family members, and everything else all take their toll.
Times like these in particular, in the midst of a global pandemic and surrounded by so much uncertainty and mixed communications coming from all forms of media can get overwhelming. Forgo the worries of not getting to the gym enough or having too busy a schedule to grab drinks with a friend. Now we see people experience more uncertanty about job security, simply being around other people, or being isolated for too long. Even the CDC has issued notifications to care for your mental well-being more now than ever.
Weekends can turn into staying home, taking in all the news around the world, and worrying about wearing a mask or if it is safe to visit your grandmother. All the while with a racing and restless mind. Instead of taking the time for yourself that your body truly needs. To disconnect, rest, and provide yourself peace and time to care for your mental health.
Before we know it, it’s Monday morning again, we didn’t sleep well last night and the stress mounts up. A chronic lack of sleep builds up over time, potentially leading to poor physical and mental health, plus an increased risk of suffering accidents, trips, and falls, as well as difficulties with cognitive function.
Proper sleep and stress levels also play a huge factor in immune health and overall wellness. So taking the time to de-stress, calm your mind, and get some real deep sleep can do wonders for not only your overall stress levels but also could be the help your immune system has been needing. Plus, the knowledge that your healthy sleep may lead to a stronger immune system could reduce your pandemic-related stress even further!
More so, supplement use is at an all-time high, with 16% of all supplement users saying they take supplements to support their mental health. With competition for supplement brands also at a high, you need something enticing for your brand to stand out.
And that could come in the form of Zylaria™, a natural ingredient you can add to your brand’s offering that promotes relaxation and normalized sleep quality.
Extracted from Xylaria nigripes mycelium, this fungus has been used in Traditional Chinese Medicine (TCM) for millennia to calm the mind and lift the mood. Therefore, it’s ideal for adding to supplements that support sleep or mental well-being, as well as general wellness supplements.
Zylaria™ promotes the production of gamma-aminobutyric acid, or GABA, which is an amino acid and neurotransmitter essential for brain health. GABA has a sedative and sleep-promoting effect on the brain. Zylaria™ has demonstrated the ability to help the uptake of GABA by receptors in the brain, exerting a mild tranquilizing effect on the brain and central nervous system. This leads the mind into a relaxed state, making the transition into sleep seamless and natural. Though it is not a traditional “sedative”, Zylaria™ helps to calm and quiet the mind to prepare it for sleep and calm worrisome thoughts.
Not getting enough quality, nourishing sleep is often caused by feelings of overwhelm and an overactive brain that won’t switch off. We developed Zylaria™ to help promote restful, deep sleep, leading to a more refreshed feeling during the day, an elevated mood, and a better ability to deal with the stresses and strains of life.
To find out more about adding Zylaria™ to your supplement range and boosting your offering, get in touch today!